Demon

Exorcising The Demon With Pennzoil Synthetics

Pennzoil Synthetics presents Exorcising the Demon

Title: EXORCISING THE DEMON 

Duration: 2:30  

Vid: PENN_2017_40_Demon_Film_Final_Viewing 

[Sound effects]

Eerie synthesizer music.

[Graphics with Text] 

The Pennzoil Logo: a yellow oval with "Pennzoil" written in black letters across a red Liberty Bell. As the Pennzoil logo zooms toward the camera, its black letters become transparent, allowing the scene behind to come into focus.

[Video footage]

Dozens of tall candlesticks with burning wicks rest on candle holders atop a church altar. 

[Graphic]

In white letters across the center of the screen: “Pennzoil Synthetics Presents.” 

[Sound effects]

The sound of wind-whipped flames and echoed footsteps. 

 

[Video footage]

In the dark church, a man wearing a form-fitting jacket and a hood, which conceals his face, walks away from the altar toward the arched front doorway. Slightly ajar, the arched door is backlit then illuminated by red light. 

 

[Sound effect]

Tiger-like growling and a faint rattling sound.

 

[Video footage]

In the large church sanctuary, a chandelier shakes.

 

[Graphic/Text displays]

In bold yellow letters across the center of the screen: “Exorcising the Demon.” 

 

[Sound effect]

A crack of thunder transitions into a revving car engine.

 

[Video footage]

Now in the driver’s seat of a yellow Dodge Demon sporting a black hood, the man grips the steering wheel with gloved hands. On an otherwise empty city street, the Demon sits idling at a stop light. As the traffic light turns green, the driver stomps on the gas pedal. Smoke rises from the spinning tires. The needle on the tachometer moves swiftly to 4000 rpms as the front tires lift briefly off the road. The Demon zooms off. A shop window splinters and cracks. Inside the shop, yellow and silver bottles of “Pennzoil” Synthetic motor oil shake, some falling off the shelf. A cloud of smoke billows from the rear of the Demon and drifts across the asphalt as the car speeds down the street. Lightning flashes in the cloudy sky above a building adorned with a faded painting of a “Pennzoil Synthetics” logo. 

 

[Sound effects]

Thunder peeling and more engine noises. 

 

[Video footage]

The tachometer needle moves past 5000 rpms. The driver shifts gears as the Demon zooms across a bridge. 

 

[Text displays]

A disclaimer appears in small white letters at the bottom of the screen: “Professional driver on a closed course. Do not attempt. Respect all traffic laws and never drive recklessly.” 

 

[Video footage]

As the Demon speeds across the bridge toward tall downtown buildings, the bridge’s suspension cables stretch and sway. 

 

[Sound effects]

Creaking steel cables and engine noises combine with the sound of shifting gears and squealing tires. 

 

[Video footage]

The driver continues shifting gears as the Demon darts through a long arched tunnel then exits, skidding sideways onto a downtown street before veering left onto another street. The Demon rockets past a “Share The Road” sign, which detaches from its post and sticks into a wooden utility pole. The Demon skids sideways onto a street then spins three-hundred and sixty degrees. The driver makes a sharp left past a green traffic light onto an intersecting street. 

 

[Text displays]

The disclaimer appears again in small white letters at the bottom of the screen: “Professional driver on a closed course. Do not attempt. Respect all traffic laws and never drive recklessly.” 

 

[Video footage]

The driver pulls back on the gearshift. A quick blast of flames shoots from the exhaust pipes and lightning forks overhead as the Demon zooms past a clock mounted on the corner of a building. The light on the clock face flickers then goes out.

 

[Sound effect]

More cracks of thunder.

 

[Video footage]

The Demon speeds along rain-slick streets. In slow-motion, the car slides at a diagonal angle along the wet pavement then drives straight down a two-lane road alongside a large stone building. Skidding to a stop in front of the building’s huge arched doorway, the driver gets out of the Demon. As the hooded driver slams the door and backs away from the Demon, the eyes of a winged gargoyle statue perched atop the building glow red.

[Sound effects]

Thunder rumbles, followed by a low growl. 

 

[Video footage]

From a distance, the camera pans across the city, illuminated with lights from tall buildings, stores and dwellings, in town and on the surrounding hillsides. Standing on a rooftop, the hooded driver types a text message on his cell phone.

 

[Sound effects]

Faint typing blends with the sound of rainfall and water dripping, as well as beeping when texts appear onscreen. 

 

[Text displays]

In white, “The Demon is back in its place.” A reply appears in yellow: “Das Good. How are you in the Ring?” 

 

[Video footage]

The driver lowers the phone and gazes out across the city. 

 

[Sound effects]

Eerie synthesizer music fades with a swoosh.

 

[Graphics]

On a black background, the yellow Pennzoil logo appears.

Below the logo in white letters: “To Be Continued…Make the Switch. Pennzoil dot com”

 

Pennzoil Demon Logo

The Dodge Demon is a drag racer at heart. Power, acceleration, and torque, give it the fire and brimstone necessary to get off the line faster than anything you've seen before. Because this car was made to be street legal while maintaining the spirit of the strip, the only way to show what it can really do was to unleash it on the streets of the Steel City. So that's exactly what we did.

With a supercharged 6.2L HEMI® SRT Demon V8 engine and 840hp, pushing 770lbs-ft of torque, this beast of a car needs an oil that can handle everything thrown at it. Pennzoil Ultra Platinum™ Full Synthetic motor oil helps keep the Demon performing at its best, so when it does 0-60 in 2.3 seconds, the only thing you need to worry about is getting out of its way. That’s American muscle.

“Oil is critical in all high performance engines and especially so in the Demon.”

-Chris Cowland, Director - Advanced and SRT Powertrain, FCA US LLC

Redefining American Muscle

Title:CAR FEATURE / DODGE CHALLENGER SRT DEMON 

Duration: 1:20 

 

Vid: PENN-2017-47 Pennzoil-Demon-BTS-Car-Feature-FINAL_ViewingViewing 

[Sound effects]

A bass drum beats, followed by electric rock guitar. 

 

[Video footage]

The rear wheels of a yellow and black Dodge Demon spin in place briefly as the car speeds off along a closed race track. 

 

[Graphics with Text]

The Pennzoil Logo: a yellow oval with "Pennzoil" written in black letters across a red Liberty Bell. Below the logo in bold letters: “Synthetics.” 

 

[Text Displays]

Under The Hood of The Dodge Demon.

 

[Sound effect]

Instrumental hard rock music plays along with revving engine noises and squealing tires.

 

[Video footage]

Smoke billows from the rear tires as the Demon turns and skids on the track.

Elsewhere, a man with spiky graying hair sits in a garage.

 

[Text Displays]

Chris Cowland, Powertrain Director, Chrysler, LLC.

 

[Audio]

CHRIS COWLAND: We had a pretty simple set of targets. We wanted to make the ultimate quarter-mile racing car that was also fully street-legal. So, meeting emissions requirements, drive-by noise, safety requirements…but really be THE fastest car down the dragstrip that we possibly could. 

 

[Video footage]

Idling, the Demon speeds off along the track. 

Next, the Demon’s raised hood reveals a pristine engine. 

 

[Audio]

CHRIS COWLAND: About 62 percent of the parts in the engine are actually changed over the standard Hellcat engines. Sounds a big percentage, but if you imagine the extra thermal-mechanical loading, these airflow requirements…there’s an awful lot of modifications in the base engine versions the original Hellcat engine.

 

[Video footage]

Smoke billows from the rear tires of the speeding Dodge Demon. 

 

[Audio]

CHRIS COWLAND: Oil is critical in all high-performance engines and especially so in the Demon. We rely heavily on oil to basically protect a lot of the metallic components in the engine. To give you a little bit of an idea, when we’re generating 840 horsepower at 63 hundred RPM, we’ve got about 135 bar peak firing pressure in the cylinder. And that equates to about 11 tons standing on the top of every piston and over 50 times a second. That load gets transmitted through the mechanical components – piston, cone rod down to the bearings…big end bearing, main bearings.

 

[Video footage]

Chris examines an engine’s parts. Outside, the driver speeds across the track in the Dodge Demon. 

 

[Text displays]

A disclaimer appears in small white letters at the bottom of the screen: “Professional driver on a closed course. Do not attempt. Respect all traffic laws and never drive recklessly.” 

 

Powering the Dodge Challenger SRT Demon

Title:POWERING THE DODGE DEMON (AKA/ “OIL”] 

Duration: 2:31 

 

Vid: PENN-2017-46 Pennzoil-Demon-BTS-Oil-FINAL_Viewing 

 

[Sound effects]

Blowing wind followed by a high-pitched, trilled synthesizer note.

 

[Video footage]

Thick fog or smoke rolls across a rain-soaked street at night.

 

[Graphics with Text]

The Pennzoil Logo: a yellow oval with "Pennzoil" written in black letters across a red Liberty Bell. Below the logo in bold letters: “Synthetics.” 

 

[Video footage]

The camera captures various angles of a yellow and black Dodge Challenger SRT Demon.

A man wearing a black billed cap bearing the Pennzoil logo stands inside a large church.

[Audio]

MAN: It seems like every Pennzoil film, the bar is always increased with the performance of the vehicle. 6.2 liter super-charged V-8 that produces 840 horsepower…those are impressive numbers. 

 

[Video footage]

The Demon sits parked with its headlights flickering through thick smoke. Next, the Demon speeds down a city street then idles at a stoplight. Another shot shows the Demon with a raised hood, revealing a pristine engine. 

 

[Audio]

MAN: When you’re dealing with performance numbers and how extreme this engine is that’s packaged into this Dodge Demon, you have to have a product that equals the performance of what this car puts out.

 

[Text displays]

Rhys Millen, Precision Driver.

 

[Audio]

RHYS MILLEN: And Pennzoil matches that grade of performance of this engine.

 

[Video footage]

The Demon swerves left and right as it zoom along city streets.

 

[Text displays]

A disclaimer appears in small white letters at the bottom of the screen: “Professional driver on a closed course. Do not attempt. Respect all traffic laws and never drive recklessly.” 

 

[Video footage]

A dark-haired bespectacled man.

 

[Text displays]

Fernando Morales, Campaign Lead, Shell / Pennzoil.

 

[Audio]

FERNANDO MORALES: Every Dodge Demon that comes from the assembly line is factory-filled with Pennzoil Ultra-Platinum with PurePlus Technology.

 

[Video footage]

A man pours Pennzoil Ultra-Platinum with PurePlus into a funnel inserted into a Dodge Demon’s oil chamber. Next, the Demon darts along a city street. 

Elsewhere, a man with spiky graying hair sits in a garage. 

 

[Text displays]

Chris Cowland, Powertrain Director, Chrysler, LLC.

 

[Audio]

CHRIS COWLAND: We wanted the ultimate core-to-mile car that was fully road-legal. 

 

[Video footage]

The Demon logo, a face of a horned, humanoid creature, appears on the dashboard display between the tachometer and speedometer. Above the glove compartment in red letters: “Demon.”

 

[Audio]

CHRIS COWLAND: Lots of power, lots of torque and, obviously, being able to put that power and torque to the ground, as well. 

 

[Sound effect]

Engine noise from a speeding car. 

 

[Audio]

CHRIS COWLAND: We’ve been working now with Shell and Pennzoil for the last couple of years on advanced lubricants, looking at requirements for future engines, both from an efficiency perspective and also from a high-performance perspective. 

 

 

[Sound effects]

The synthesizer plays pulsating single notes over held out chords. 

 

[Video footage]

Rain falls on the Demon, parked on a street. Under the Demon’s hood, a Demon emblem appears on the engine cover. In the car, the driver’s gloved hands grip the steering wheel.

 

[Audio]

CHRIS COWLAND: The lubricants have to fall under a wide range of conditions. That’s why we specify Pennzoil synthetics as our factory-fill and also recommend them as our service fill. 

 

[Video footage]

At night, the Demon pulls up to a white line on the pavement. Next, Rhys Millen stands inside the church.

[Audio]

RHYS MILLEN: Drag-racing may be perceived as a simple form of just going in a straight line and smashing on the throttle. 

 

[Video footage]

Rhys sits in the driver’s seat with the door open. 

 

[Audio]

RHYS MILLEN: Well, in a vehicle as powerful as the Dodge Demon, you need to take the utmost respect for the vehicle you’re sitting in. When you smash on that throttle, you better hold on tight. That’s a lot of power.

 

[Sound effect]

Engine noises and tires squealing.

 

[Video footage]

As a traffic light turns from red to green, Rhys zooms off in the Demon. Rainwater on the pavement flies up behind the speeding car. 

 

[Text displays]

A disclaimer appears in small white letters at the bottom of the screen: “Professional driver on a closed course. Do not attempt. Respect all traffic laws and never drive recklessly.” 

 

[Audio]

FERNANDO MORALES: We’re hoping that consumers can relate to this video in the sense that, if SRT trusts Pennzoil to perform like this in a car like the Dodge Demon, they can find a special product that will allow them to get the best performance out of their engine. 

 

[Video footage]

In the garage, large dark blue oil barrels bear the yellow Pennzoil logo. The Dodge Demon zooms down a street, through a tunnel and across a bridge. 

 

[Sound effects]

Eerie synthesizer music fades with a swoosh.

[Graphics]

On a black background, the yellow Pennzoil logo appears.

Below the logo in white letters: “See The Full Film At Pennzoil dot com. Make The Switch.

Copyright SOPUS Products 2017. All Rights Reserved.” 

 

Get complete protection for top engine performance with pennzoil synthetics

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Pennzoil Synthetics are the lifeblood of every SRT vehicle. The performance unleashed in Exorcising the Demon is powered by the same quality oil you can grab right off the shelf. Download our latest promotions and Make the Switch to the brand you can trust for complete engine protection.

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